I'm a big believer in the power of the food environment over our choices. Be we adult or child so many of us are influenced by what happens around us.
I know that going to the gym 3x per week in Melbourne made me a "fit mum". I moved to Wellington and was surrounded by people who ran up and down mountains between coffees and suddenly didn't seem so fit at all! Nothing about me changed but my environment did and therefore so did my perspective.
One of my missions is to change the way society views food for children. And I love being involved with local communities to help this become a reality.
The local school PTA hosts BBQ's after sporting events. They have gone from cheap sausages, white bread, sugary ketchup and popsicles to "proper" sausages from the local butcher in wholemeal bread with low sugar sauce. For the latest PTA BBQ Juicies were also offered. These are locally made all fruit popsicles as opposed to the processed standard ones. On offer were also chopped carrot sticks, cucumber batons and cherry tomatoes. It's fascinating to watch the kids and see how a friend taking a carrot stick influences the uptake of a group.
Providing good choices does make a difference. And over time it will benefit selective eaters too.
Judith is passionate about good food and is even more passionate about enabling other people to enjoy the wide variety of fresh food available today.